2024’s Trending Beauty

Beauty and Wellness 2024: A Glimpse into Anticipated Trends

The upcoming year holds a promising array of trends poised to transform the beauty and wellness industry. A recent collaborative report by Fresha and WGSN forecasts 11 major trends that are set to shape consumer expectations and redefine the service landscape. Backed by an analysis of 600 million Fresha bookings, insights from over 2,000 social media accounts, surveys spanning the UK, US, Canada, and Australia, and industry expert interviews, this report stands as a compass for businesses aiming to adapt and thrive in the evolving market.

Here’s a sneak peek into some of the anticipated trends for 2024:

Dopamine Beauty: Rooted in the concept of enhancing mental wellbeing through beauty, this trend transcends mere aesthetics. Consumers are seeking joy and experimentation with vivid colors across makeup and nails, aiming for an instant mood lift. Salons embracing psychodermatology, addressing the correlation between mental health and skin conditions, are poised to lead this evolving trend.
Prioritized Indulgence: Self-care and beauty routines are transitioning from being seen as indulgences to becoming essential rituals. The rise of “maintenance days” and hybrid salons that offer comprehensive services under one roof are reshaping consumer expectations. Expect to witness spaces designed to facilitate extended relaxation and comfort during salon visits.
Pet Wellness: The surge in pet ownership is influencing consumer attitudes, with pet owners seeking inclusive environments for their furry companions in beauty and wellness destinations. Pampering packages for pets alongside premium pet wellness products are projected to gain traction.
Modern Males: Men are embracing grooming rituals and seeking more nuanced beauty services. Salons aiming to create inclusive environments for men in traditionally female-dominated sectors like skincare and nail services will likely see increased demand.
Add-On Makeover: Complimentary services are evolving beyond traditional offerings, adding value to the customer experience. Salons are redefining add-ons by personalizing experiences and partnering with local businesses to elevate client experiences.
Multisensory Wellness: Engaging all five senses, beauty and wellness services aim to deliver immersive experiences. From innovative applications of sound to sensorial therapies like reiki and chromatherapy, businesses are diversifying treatments to cater to holistic wellness.
Health Tweakments: The focus is shifting from looking younger to looking healthier. Aesthetic procedures are no longer age-specific but are seen as steps towards preservation. The future might witness an expanded demand for procedures across various body parts.

The Future of Beauty and Wellness Report 2024 offers an exciting glimpse into the evolving landscape, indicating a paradigm shift towards holistic, inclusive, and personalized experiences. Businesses embracing these trends will likely navigate the evolving consumer demands and secure their foothold in an ever-changing industry.

2024’s Trending Beauty

(Source: Fresha and WGSN Report)

What massage should I get?

May 14, 2021
Breckenridge, community, deep tissue, deep tissue massage, Massage, massage stress relief, Natural Ways to Relieve Stress, Self Care, self care stress

What massage should I get?

Five Benefits of Massage Therapy

Reduce Stress
Anyone that has gotten a massage knows that it can be a relaxing and calming experience, but did you know that it can actually reduce your stress levels as well? Stress can cause a large number of concerns for your body including irritability, weight gain, sleep problems, and more. It is imperative to get your stress levels under control to have a healthy mind and body. Thankfully getting regular massages could be the answer to your stress problem!
A recent study conducted by Chang Gung University concluded that there was a positive correlation between stress levels and getting regular massages. This is because researchers found that when a participant got a massage, their cortisol levels significantly reduced. Cortisol is your stress hormone and controls your fight or flight response. Not only did it reduce participants’ stress levels during the massage, but for up to eighteen hours after it had been completed.

Improve Sleep
Sleep is incredibly important to everyone’s physical and mental well-being. According to a study conducted by the Center for Disease Control and Prevention, more than one in three Americans do not get an efficient amount of sleep. Getting an aromatherapy massage could help you get a full night’s rest.
Aromatherapy has been around for thousands of years and is the practice of utilizing essential oils to combat different ailments. An aromatherapy massage uses lotions with essential oils and uses a diffuser to allow the client to inhale the oils as well. Different essential oils can treat different problems you might be experiencing. Some of the best to treat sleep problems include lavender, peppermint, and roman chamomile. Request these essential oils next time you get a massage for a relaxing time and a restful sleep.

Pain Management
If you are someone that experiences any kind of pain on a regular basis then you are not alone. The National Institute of Health reported that pain affects more people than diabetes, heart disease, and cancer combined. With such an epidemic happening, many people have turned to natural alternatives to reduce their chronic pain levels to avoid addictive medications.
The Massage Therapy Foundation published a research project that involved hospital patients that were experiencing pain because of surgical, medical, or other reasons. They integrated thirty-minute massages into their routine several times a week. The study demonstrated that massages led to a significant decrease in pain levels, and also helped patients sleep patterns, relaxation, the healing process, and more.

Detoxification
Many massage patrons have been told to drink lots of water after their deep tissue massage, but many do not know the reason why. It is because when someone gets a massage, your body begins to release toxins that are stored throughout the muscles.
The pressing movement and release during a massage help with the circulation of blood movement and the lymphatic system. Water assists your body in bringing oxygen, new blood, and nutrients to your muscles, organs, and tissue.
Massages also help to flush out waste products that are created by different cells each day. All of this helps to flush out the toxins that are built up in your lymphatic system. Getting rid of these impurities in your system can help to increase energy, aid in weight loss, and reduce inflammation.

Strengthen Immune System
Looking for ways to fight off the cold or flu this season? Well, you’re in luck! A massage could be the perfect boost that your immune system needs to get through this year healthy and sickness free.
As stated above, massages help to increase circulation throughout the body. When this happens, it supports an increase in the activity level of white blood cells that are used to combat any virus or infection that it comes in contact with. This increase in cells helps to strengthen your immune system and cognitive skills before, during, and after illness strikes.
https://www.lavidamassagefederalwaywa.com/blog/five-benefits-of-massage-therapy/

Book your massage today to start reaping the amazing benefits available to you now!

Call: 970-453-2044

Make the Most of Colorado’s Mud Season

April 18, 2021
community, hiking, massage stress relief, nature hike, Self Care, shop local, skiing, snowboarding, Summit County

“Make the Most of Colorado’s Mud Season”- Shoulder season means bigger deals and smaller crowds.

In the Colorado high country, mountain folk have an expression for that slowed-down stretch of time after ski season and before the busy summer hike-bike-festivals season rolls in.

Aptly named “mud season” refers to late April through May when spring’s sun melts winter’s snowpack, rivers swell and trails transition from frozen to sloppy to dry.

Here are our top tips for making the most of Colorado’s shoulder season in the mountains.

Focus on the quiet

Take a deep breath of glorious mountain air and revel in the lack of crowds. The beauty of the spring off-season lies in wide-open sidewalks, rested and smiling locals and fewer cars on I-70. Daytime temps can climb into the 50s, making for a nice stroll down mountain town Main Streets.

Mid-May is also a great time to go whitewater rafting in Colorado. The river flows are picking up speed and rafting outfitters are excited to get their boats back in the water.

Spring is when Colorado’s rainbow and cutthroat trout start to spawn, making for optimal fly-fishing conditions. Other do-it-while-it’s-quiet ideas include mountain brewery tours, historic walking tours and hot springs soaking (we recommend Iron Mountain Hot Springs or Trimble Spa & Natural Hot Springs). Be sure to explore Colorado’s four national parks before the summer crowds arrive.

Eat cheap

Many mountain town restaurants that remain open in May offer diners 2-for-1 deals. Buy one steak dinner and get the second one free. It’s the perfect excuse to book a date night and try that fine dining spot you wouldn’t normally splurge on.

Some restaurants throw locals appreciation parties and serve up steeply discounted or free apps and drinks, while others host end-of-season keg draining bashes to sell off winter’s brews before they usher in summer seasonals.

Disclaimer: A handful of mountain restaurants close entirely for mud season. Call before you go.

Stay for less

Reduced rate lodging is another prime shoulder season perk. Hotel, condo and resort discounts can often range from 30 to 50 percent off. Call ahead, check online and follow your favorite mountain properties on social media—they’ll throw out offers to loyal fans.

Score gear deals

Spring is a fantastic time to spruce up your outdoor gear collection. Ski and apparel shops are slashing prices, pushing out last season’s gear before the new biking, hiking and running garb comes in. If you’re in the market for a new snowboard, boots or skis, May is the time to wrangle a deal.

For those who get bored and miss the buzz of tourism and trail traffic, don’t worry, it will be back right around Memorial Day. Hang on tight and get your fill of rafting, mountain biking, camping and hiking—summer in the mountains flies as quickly as the wildflowers bloom and the rivers flow and ebb.

By Lisa Blake

“Make the Most of Colorado’s Mud Season”
From: https://www.coloradoinfo.com/blog/colorado-mud-season